Affordable Housing Finance
THE BUZZ
POP QUIZ
AFFORDABLE HOUSING FINANCE
• September 2008
MEET BRUCE GUNTER, president of
Progressive Redevelopment, Inc. (PRI), a leading
nonprofit housing developer in Georgia.
Since its first project in 1989, PRI has created
more than 3,000 units in a wide range of
developments serving families, seniors, and
special-needs populations.
Gunter shares what’s new at the organization
and what’s in store for him.
Q: How did you get started in affordable
housing?
A: I asked my pastor about raising money
for my church to build a Habitat for
Humanity house, and he said, “When can you
start?” I raised the money, built the house,
and joined the local Habitat board. That was
in 1984.
Q: What was your first job in the affordable
housing industry?
A: Other than the volunteer work with
Habitat—which evolved from that first
house into being the treasurer of the board of
Habitat for Humanity International for five
years—I became the first paid executive director
of PRI in 1992, working part-time. Of
course, I had to raise my own salary.
Q: How is PRI changing?
A: We’re growing and are now
up to 165 employees and a
$6 million operating budget, not
including our property management.
After questioning the sanity
of being completely committed to
the affordable housing specialty—
with the oppressive regulatory
regime, arcane financing, and scant
public support—we realized that
these substantive barriers to entry
provide job security, and we have
wholeheartedly embraced this
niche. However, we are actively
planning to stretch beyond this
niche to include larger, more cashflow
producing deals to create
more of an operating cushion. Q: What is the biggest challenge for your organization this year?
A: With 40-year-old, highly rent-restricted, under-rehabbed properties in our portfolio, as owners we face the daunting challenge of restructuring/recapitalizing a host of problem children. We are much more astute about more complete rehabs (or new construction) and creating sustainable cash flow these days, but we cannot avoid our “special assets.”
Q: What’s a recent move made by your group that other developers can learn from?
A: It’s not so new, but we have found our “three-legged stool” approach to developing, owning, and managing affordable housing—that is, project development, property management, and resident services—works real well. These three divisions, with very different business models and cultures, support one another yet are standalone in some respects. PRI is actually a holding company.
Q: Tell us about a favorite amenity or
design feature at one of your projects.
A: Since we do some supportive housing,
that would be the resident services on
some of our properties. As a finance guy, I
needed convincing of the efficacy of such services.
After seeing the transformative effect
on the lives of some of the kids and of some
of the formerly homeless men that well-aimed
services have, I am a believer. As for a physical
feature, I am pleased to see us installing community
gardens on a few of our properties,
and we have embraced green design and construction
for all of our projects going forward.
Q: Share with us a favorite statistic or fact about affordable housing.
A: Is “favorite” the right word in this context? The exact amount eludes me, but the enormous level of the mortgage income tax deduction, a housing subsidy by any other name, compared to the relative pittance of direct housing subsidies for those that really need a housing subsidy renders most of the country as “welfare queens.” We are “them.”
Q: What inspires you?
A: Those I love most dearly in this world—my two college-age children, possessed with inquisitive minds, big hearts, and a yearning to find ways in which they can contribute—and my companion for two years, a cancer survivor and single mom. Calvin Trillin wrote lovingly about Alice, his late wife, that he never quit trying to impress her, she inspired him so. I feel the same way about these loves in my life.
Q: What makes you mad?
A: Any agency with the word “housing” prominently featured in its name that in fact acts as an obstacle to creating and running affordable housing. I also chafe mightily at the gross income disparity that exists and is growing in this country and a capitalist ideology that so rewards those who have and chastens those who have not or cannot for some reason. As a practicing Christian, I would also like its good name back, which has been hijacked in many respects by those who have hitched it to empire and absolutist dogma.
Q: Who’s your hero and why?
A: I lived for 22 years in a house that was
equi-distant from the Carter Center (on
whose Board of Counselors I sit) and the King
Center. I could do far worse than to name
those two Nobel Peace prize winners as
heroes. I am privileged to know President
Carter personally and admire him tremendously.
He has grown into a fearless prophet,
working on behalf of poor, powerless, and disenfranchised
people around the globe.
Besides, as we know, he is darn good with a
hammer.
Q: What do you do when you are not
working?
A: I am on a bicycle, both mountain and
road. This fall I have a trip planned to
mountain bike from Telluride to Moab—200
miles—with five buddies. No cell phone, no email,
lots of adventure in store.
Q: How do you balance work and personal life?
A: I do a pretty poor job, actually, since I love what I do. Turns out there are more affordable housing related boards than I realized, and I can’t keep my mouth shut! Plus, my office happens to be conveniently located just off Atlanta’s only real bike path, and I manage to rationalize biking to the office for a few hours on most weekends. As my children are safely away in college, Dad can indulge his passion.
Q: What’s on your iPod playlist?
A: I think Steve Earle calls it alt-country,
though that is not what Gram Parsons
called it when he was with the Flying Burrito
Brothers. Blues tunes are populated throughout.
And I still maintain a healthy dose of
Dylan (of course), Springsteen, the Dead (still),
and being a Southerner, the Allman Brothers.
Q: What’s next for Bruce Gunter and
PRI?
A: Approaching 20 years now, PRI has
learned the lessons of youth and is really,
really, really working hard to move to a
higher, more sustainable level of activity on all
fronts, including our back-office systems. Four
of our six senior staff members have been
together over 10 years. Our staff and board
members are well suited and extremely committed
on this “bus,” and we are even slightly
encouraged that affordable housing will garner
increased support in the coming years. We
have earned a good name and carved out a
respected civic role in our hometown of
Atlanta, and see no reason why we shouldn’t
stay the course. There remains much to do. As
for me, I have a yearning to commit these stories
and lessons learned to paper in a book of
some fashion, knowing that we have helped
shape the fabric and lives of communities and
people for whom such stories matter greatly
and deserve to be told. They are, after all,
about home.
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