COVER STORY
NRP Diversifies to Grow
AFFORDABLE HOUSING FINANCE • May 2008
BY BENDIX ANDERSON
GONZALES, LA --
The Louisiana office of The
NRP Group, LLC, opened in
May 2006 in a single-family
home in this small town outside
of New Orleans. It was
just nine months after Hurricane Katrina
made landfall.
“It was kind of like starting over,” said
Curtis Cheney, vice president of development
for NRP. Cheney has worked with
NRP since it was founded in 1995. Just as
he did in those early days, he made a lot of
cold calls from his home office here to local
officials and potential development partners.
There was one crucial difference,
however, between NRP’s new beginning
on the storm-ravaged Gulf Coast and its
early days more than a decade earlier in
Ohio: NRP is now one of the biggest
names in affordable housing.
NRP started 1,765 units of affordable
housing in 2007, and for the second year in
a row, has been named the No. 1 developer
by AFFORDABLE HOUSING FINANCE.
Headquartered in Garfield Heights,
Ohio, NRP plans to keep growing in 2008,
despite another hurricane in the capital
markets, which lowered the value of the
subsidies NRP relies on and killed two
planned developments. To weather the
storm, NRP is finding shelter in its strong
relationships and reputation. The developer
is also expanding into new housing markets
like Louisiana and building a business in
high-end rental housing.
The falling price of federal low-income
housing tax credits (LIHTCs) has blown
deep holes in NRP’s budgets. The developer
expects investors to pay prices in the high
80-cent range, on average, for each dollar of
NRP’s tax credits this year. That’s down from
94 cents in 2007. Dropping prices this year
combined with local resistance forced NRP
to pull the plug on two large deals in Texas
totaling hundreds of units.
NRP plans to start construction on
1,327 units of affordable housing in 2008,
down from 1,765 the year before. But the
company plans to make up for these losses
by building high-priced rental apartments,
based out of its new conventional housing
headquarters in Dallas. NRP expects to
start 570 units of high-end rental housing in
2008, bringing its total starts up to 1,897 for
the year.
NRP’s experience and strong reputation
are helping protect its affordable housing
business in 2008 from even lower prices:
NRP is earning 5 cents on the dollar more for
LIHTCs from investors like MMA Financial,
LLC, than less experienced developers.
Less experienced developers also must
contend with tougher terms that require
higher project reserves and more developer
guarantees, according to Chris Tawa, senior
vice president for MMA Financial.
Inexperienced developers may not even get
an offer from investors like MMA.
MMA typically invests in four to six of
NRP’s projects a year. The investor appreciates
NRP’s willingness to act on its advice,
like the recommendation that NRP upgrade
its asset management systems and expand
its staff. NRP did both, in addition to opening
new offices to increase its business in
Arizona, North Carolina, and Texas.
“They respect the relationship,” Tawa
said. “They get high marks for that.”
NRP’s track record also helps the
developer compete for state and local subsidies,
according to Michael Lyttle, director of
policy and public affairs at the Texas
Department of Housing and Community
Affairs.
“We do value experience,” said Lyttle.
“NRP certainly falls into that category …
they have a real nice product on the ground.”
NRP is also working to break into new
affordable housing markets. “We are focusing
on growth states and large cities,” said
David Heller, managing member of NRP. In
2008, NRP plans to expand its business in
Arizona, Florida, Michigan, North Carolina,
Texas, and, of course, Louisiana.
NRP’s first homes at Beechgrove
Subdivision, its first Louisiana affordable
housing project, were slated to open in April.
The firm partnered with local nonprofits
Jefferson Housing Foundation and Caleb
Community Development Corp. to develop
160 lease-purchase homes on a site in
Jefferson Parish, just outside New Orleans.
This year, NRP will apply again for tax
credits in Louisiana, with plans to eventually
expand into Alabama and Mississippi.
“We’re planning to be here for the long
haul,” said Cheney, who is considering office
space in New Orleans for NRP’s new
branch.
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