MARKET OPPORTUNITIES
Mastering Mixed-Use
Combining affordable housing, commercial
space takes patience and teamwork
BY JENNIFER POPOVEC
AFFORDABLE HOUSING FINANCE • JANUARY 2008
With few exceptions, most
developers will say that
mixed-use projects are
more challenging than
single-use projects.
So it’s no surprise that combining
mixed-use and mixed-income elements
into one project creates double the challenges.
Yet, there are hundreds of projects
under development across the United
States that prove you can successfully bring
together a mix of uses.
In fact, many developers have found
that including affordable housing in a
mixed-use project is the only way to obtain
approvals, while others contend that
affordable housing projects are more successful
when office or retail space is added.
Sweetening the deal
While mixed-use projects are the
hottest trend, many municipalities only
have single-use zoning, and getting a
mixed-use project approved requires some
fancy footwork on the part of developers.
Including affordable housing in a
mixed-use project often persuades political
leaders and city and county officials to give
zoning approvals, said Jay Doherty, president
of Cabot, Cabot & Forbes (CC&F), a
Boston-based development firm that is
developing Westwood Station, a 4.5-million-
square-foot mixed-use development in
Westwood, Mass., that includes Class A
office space, retail space, 1,000 residential
units, two hotels, and landscaped public
parks.
Of the 1,000 residential units, 12 percent
will be classified as affordable housing,
and another 5 percent will be classified as
moderate-income housing, Doherty said.
“Massachusetts law requires that all towns
and cities have 10 percent of their housing
stock in affordable housing, so most have
responded by forcing the inclusion of 10
percent affordable housing in most residential
projects,” he noted, adding that CC&F
agreed to include a higher percentage of
affordable and moderate-income units in
Westwood Station to “ensure goodwill from
the town.”
Even with the low- and moderateincome
housing to sweeten the deal, CC&F
and its partners, Commonfund Realty, Inc.,
and New England Development, worked
for three years with Westwood’s Economic
Development Steering Committee to develop
a master plan and went through more
than 20 hearings to obtain approvals.
“In cities, you clearly get vigorous
political support for a project with affordable
housing,” Doherty said. “In the suburbs,
citizens push back on affordable housing,
and having other uses makes it easier
for neighborhoods to accept those projects
as well.”
The first phase of Westwood Station,
which includes about 90 retail shops and
restaurants, a 125,000-square-foot office
building and 500 residential units, is
expected to open in the fall of 2009.
Affordable housing required
Like CC&F, Fort Worth, Texas-based
Museum Place Development Group
(MPDG) agreed to include affordable housing
in Museum Place, its mixed-use project
near Fort Worth’s Cultural District, not only
to get city approval but also to gain access to
financial incentives.
Museum Place is the redevelopment of
several existing central city blocks that were
once home to a thriving commercial and
residential neighborhood. It encompasses
11 acres, and when completed in 2009, the
project will offer 173,000 square feet of
retail and dining, 130,000 square feet of
Class A office space, 550,000 square feet of
residential development totaling roughly
500 units, and an upscale boutique hotel.
MPDG, which is a joint venture
between Fort Worth-based JaGee Holdings, LLP, and TLCurban, set aside 15
percent of its residential units for affordable
housing, said Reece Pettigrew, chief financial
officer of JaGee Holdings, adding that
units will be restricted to families that earn
between 65 percent and 80 percent of the
area median income (AMI).
500 units, and an upscale boutique hotel.
Pettigrew said Fort Worth is focused
on promoting central-city redevelopment
and prefers mixed-use projects. Museum
Place will serve as a model for the city’s
commercial corridors plan, urban village
program, and mixed-use zoning ordinance.
As part of the city’s economic development
agreement for Museum Place, the city
and MPDG will participate in a tax-sharing
program in exchange for affordable housing.
The agreement is one of the first in Fort
Worth to include a quality affordable housing
provision, Pettigrew said.
“I am not sure we would have thought
of including affordable housing without the
city bringing it to our attention,” Pettigrew
admitted. “Working with the planning
department and getting the city involved
early was critical because they pointed us in
the right direction for grants and incentives.”
Offsetting the cost
While many developers might prefer
to build affordable housing projects exclusively,
they’re realizing that those projects
are sometimes more financially feasible
when they include commercial uses. Retail
and office space, along with hotels, can offset
the financial loss caused by the affordable
housing component, said Ed Walters,
founder and partner of The Walters Group,
a Barnegat, N.J.-based developer.
The Walters Group is developing a
370-acre mixed-use, mixed-income project
in Stafford Township, N.J. The project,
dubbed Stafford Park, features a village
center theme with 565 age-restricted
homes and 112 affordable apartments, as
well as a retail complex. The project will
also include an ice skating rink and 25,000
square feet of office space.
Walters said Stafford Township
required Stafford Park to include affordable
housing. “We knew a project of this size
would require affordable housing to get
approvals,” he noted. Residents at Stafford
Township will pay between $650 and $850
per month for affordable housing units.
To help with the cost of the project,
which has a price tag of more than $140 million,
The Walters Group has applied for lowincome
housing tax credits (LIHTCs),
Walters said, adding that the process is very
competitive. “It’s not that easy,” he said. “The
critical mass of other uses in the project will
generate enough revenue to pick up the
shortfall for the affordable piece. Other uses
go a long way to making a project with
affordable housing work financially.”
Portland, Ore.-based Guardian
Management made a similar decision for
the Crane Building. Several developers had
unsuccessfully approached the development
as a single-use project until Guardian
took the project on, transforming the historic
six-story masonry brick tower alongside
a one-story warehouse and loading
dock in Portland’s Pearl District into a
mixed-use project.
Guardian uses two floors of the Crane
Building as its corporate headquarters. A
large restaurant and fish market is housed
in the warehouse/loading dock, and retail
space is located on the ground floor.
Affordable loft apartments occupy three
floors, and two penthouse suites are situated
on a newly constructed rooftop, according
to Tom Brenneke, president of
Guardian Management.
“We decided to lease space to a restaurant
and a retail store because we needed
healthy rents, and the only way to get that
rent was through retail,” Brenneke said,
adding that Guardian used many capital
sources to fund the $24 million redevelopment
cost, including historic tax credits, a
construction loan, loans from the local
urban renewal agency, equity raised
through a private-placement memorandum,
and energy tax credits.
Fighting for tax credits
Combining commercial space and
affordable housing makes it more difficult
to obtain LIHTCs, according to Jim Sari,
CEO of The Landmark Group, a Winston-
Salem, N.C.-based developer that specializes
in urban revitalization.
Recently, Sari had to lobby the North
Carolina Housing Finance Agency to allocate
LIHTCs for his redevelopment of
downtown Weldon, N.C., including the renovation
of five one- and two-story buildings
dating from 1885. The buildings were
transformed into 24 affordable units and
three street-level commercial spaces.
Three of the units are available for
families that make up to 40 percent of the
AMI, while eight units are set aside for
those earning up to 50 percent, and 13 units
for those with incomes up to 60 percent of
the AMI.
Sari said he had to come into the
LIHTC scoring process with “every bell and
whistle” to obtain financing. And, even
then, he had to take advantage of state and
federal historic tax credits, various loans,
grants, and operating subsidies from the
city to make the project work financially.
The city even had to provide water,
sewer, and trash for 30 years for no cost and
cap the property taxes to get the project to
break even. Otherwise, the rents in
Landmark’s Weldon buildings are so low—
$250 to $400 per month—expenses would
have exceeded revenues, Sari said.
“Mixed-use projects and downtown
redevelopments are not affordable products
they’re used to doing,” Sari said. “Most
state programs are most comfortable with
vanilla projects, and projects like Weldon
aren’t vanilla. They’re just harder to finance
because they’re unique.
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