Apartment Finance
Today
SPECIAL FOCUS
MULTIFAMILY DISASTER SURVIVAL GUIDE
Tornado Alley
APARTMENT FINANCE TODAY • October 2008
An Atlanta apartment owner learns about
wind damage the hard way.
BY LIZ ENOCHS
Tom Aderhold and his wife were just sitting down
to a late dinner at an Atlanta restaurant when he got
the phone call.
It was about 9:30 on a Friday evening in March
2008—a time when many young apartment residents
were out at the movies or having drinks with friends.
That was the lucky part.
The unlucky part? A tornado had just
thundered through one of Aderhold’s
properties in downtown Atlanta,
tearing off the roof and ripping apart
bedrooms, kitchens, and living rooms.
The total damage to the 505-unit
Fulton Cotton Mill Lofts came to
more than $18 million.
“It literally peeled the roof back
and took some of the walls with it,
and in some places the floors,” said
Aderhold, pointing out that some of
the floors in the old converted cotton
mill were eight inches thick, solid
enough to park tanks on.
He contacted two people on the
way to the scene: his insurance
agent, John Knop, with Fireman’s
Fund Insurance Co., and his vice president, Polly Finch.
“She said she’d make a few calls, and I already knew
what she was going to do, and she knew what all her
people were going to do,” said Aderhold.
The company, which specializes in the adaptive
reuse of historic properties, was ready to respond to a
disaster, partly because it had been seasoned by a fire
at one of its properties a decade earlier. A crane
operator threatened by that inferno in 1999 had to be
plucked off his perch by a helicopter, in a dramatic
rescue broadcast across the region.
This time, no dramatic rescues were
needed—but decisive action was. When
firefighters showed up to assess the
damage and rescue anyone trapped by
debris, Aderhold staffers were ready
with a “red book”—a document each
property the company owns is required
to have—outlining where every
connection, shutoff valve, exit, and
stairwell is located. The company had
contact information for every resident
and was able to find out quickly who
was accounted for and who was not.
After the incident in 1999, “we just
realized that if you’re not prepared, you
look like a chicken with your head cut
off,” said Aderhold. “If you have your procedures in place and you’re working your plan,
everybody stays calm and gets things done.”
Being ready meant rehearsing obsessively for
the worst-case scenario. “Me and Polly would go
in and say [to property managers], ‘All right,
you’ve just lost all your power; what do you do?’
or ‘Someone shoots somebody on the property,
and you’ve just heard about it; what’s your
procedure?’” remembered Aderhold.
And although the company was well-prepared, it
also got lucky, he noted. No one was killed, only
one person was injured, and the only living creature
still missing after the first few hours was a dog, who
was later recovered alive under a pile of bricks.
“We happened to have everything in place
for people to make decisions and move forward
in a quick fashion,” said Aderhold, “but a lot of it
is just luck.”
Lessons learned:
Rehearse scenarios with your team at
each property so they’ll know how to respond.
Get to know your insurance broker, so
you can knowledgeably decide how much risk
to take on yourself and how much to allocate
to the insurance carrier.
“Never believe it can’t happen to you.”
|